Service Offerings

Fractional CMO/Project-Based Services

Where I can help:

Strategic advisory marketing solutions

Department architecture & gap analysis

Org charts
Role scorecards
Capacity heat-maps
90-day hiring/up-skilling plan.

Website & CRO Audits

Core Web Vitals
UX friction points
Content hierarchy
A/B test backlog tied to revenue lift.

SEO deep dives

Technical health checks
Keyword opportunity models
Backlink authority audits
Thematic content calendars.

Paid media & ROAS forensics

Account structure
Bidding logic
Creative fatigue
Impression-share analysis
Budget reallocation model.

Lead-funnel diagnostics

Traffic → MQL → SQL → Opportunity math by channel
Velocity bottlenecks.

Process design & rollout

Intake forms
SLA matrices
QA checklists
GTM launch roadmaps.

Cross-team orchestration

Standing pipeline councils with Sales, Product, and Finance; shared OKRs and closed-loop attribution.

Mentorship & enablement

Weekly 1:1s
Skill-gap analysis
Individualized growth plans

Put my proven expertise to work as your fractional marketing leader, accelerating growth without the full-time overhead.